Although I think about this all the time, I got set off on this ironically by something on Twitter. Bill Simmons offered to have the head of MLB’s advanced media on his podcast to explain their “media strategy”. This was after MLBAM apparently removed a video of a NESN reporter choking on a sandwich for some reason or another.
I’ve gripped about this quite often. MLB has had the worst internet presence and social media strategy in sports for years now. Most egregiously, they’re the only sport that has forbidden any highlights from appearing on Youtube whatsoever. So while I can watch highlights of the 2000 Masters, see an entire replay of the last drive of the 2008 super bowl or watch the 4th quarter of game 4 of the 1984 NBA Finals, I can’t watch Derek Jeter pass Lou Gehrig as the all time Yankee hits leader or Barry Bonds break the homerun record. The NBA has allowed Youtube content for years now and it leads to excellent ideas like Sebastian Pruiti’s, who breaks down and diagrams NBA plays every night and then shares them on his blog the next day.… Click here to read the rest